Sales of products and services on credit

You can advertise purchasing of products and services on credit in Yandex Geo Advertising.

The ad must include the required disclaimer.

Learn more about notices.

Your ads must meet the legal requirements of the countries where you want to serve them.

Your ads must comply with all requirements of the Russian Federal Law “On Advertising”. For example, ads for purchasing of products and services on credit must contain the name of the legal entity and its business structure. The information must be clearly visible to the user without using any special tools or performing any additional actions. The font should be legible at minimum resolution. The information must remain on screen long enough for the user to read the entire text in the frame at an average reading speed.

If your ad mentions an interest rate, provide a range of total costs for a consumer loan. These ranges should be stated before any information about interest rates, and the font size must be no smaller than that used for the interest rate information.

Advertisers must have specific documents, as required by the Russian Federal law “On Advertising” and Yandex placement policy.

When to submit documents

You can submit your documents anytime after sending your ads for moderation. If the only reason your ads weren't approved was missing documents, we will review all your ads again after we receive the documents. If your ads pass moderation, they will be approved for display. If any additional information is required, we will contact you.

Required documents
  • A copy of the banking license of the partner bank.

If you're advertising products and services across multiple categories (for example, banking services and purchasing products and services on credit), you must provide documents for each of them. You don't need to provide more than one copy of a single document.

How do I submit documents?

Please send copies of your prepared documents to the Yandex Geo Advertising support team, including your campaign ID or order ID.

No special documents are required for placement.

No special documents are required for placement.

No special documents are required for placement.

No special documents are required for placement.

Other placement requirements.

If you have questions about the moderation results or process, please contact support.

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